360° Diagnostic

21 days to know exactly where to act, what to prioritise and which decisions to make.

I review your entire e-commerce: strategy, acquisition, conversion, organisation, operations and governance. The goal is to identify what really holds performance back, rank the issues and turn the findings into concrete decisions.

Book a scoping call30 min · no commitment

21 days

An intensive diagnostic that doesn't tie up your teams

Complete view

A cross-cutting reading of the whole business

Prioritised action plan

Clear, ordered decisions you can activate straight away

As e-commerce grows, the issues multiply. The read on the situation, though, often gets less clear.

In some phases, the issue isn't a lack of action. Teams keep moving, decisions keep getting made, projects keep rolling out.

But as the business grows, channels multiply, and dependencies get stronger, it becomes harder to tell what's noise, what's execution, what's the model, and what's a genuine trajectory problem.

That's exactly when a strategic diagnostic becomes useful: not to produce one more audit, but to regain an actionable read of the situation before investing further, reorganizing, or scaling up.

01

Decisions keep piling up without producing structural impact

02

Growth is adding complexity faster than it's adding clarity

03

Issues keep accumulating with no clear hierarchy

04

The company senses it needs to make trade-offs, without yet seeing exactly which ones

Clarify what actually matters30 min · no commitment
Samuel Levine-Parisi, e-commerce advisor

This diagnostic is relevant when you need to decide with more clarity.

This service is designed for founders, executives, CEOs, and e-commerce leaders who sense that a threshold has been crossed: the structure is getting more complex, trade-offs are becoming more frequent, and decisions can no longer rest solely on partial reads or isolated optimizations.
  • You're preparing an acceleration phase and want to avoid amplifying the wrong problems
  • You're sensing a slowdown or a loss of clarity that's hard to explain
  • You need to reorganize, hire, or redistribute responsibilities
  • You're undertaking a migration, a redesign, or a change of business model
  • You want to understand before investing further in acquisition, headcount, or tooling

What this diagnostic gives you back

A clear read of the system

You finally see how strategy, acquisition, conversion, operations, and organization actually interact.

Named blockers

Friction becomes identifiable, instead of just being vaguely felt.

Ranked priorities

You distinguish what's structural from what's secondary.

Better-grounded decisions

You gain clarity on the trade-offs to make in the short and medium term.

A clearer path forward

You know whether what comes next calls for internal adjustments, a targeted intervention, or more sustained leadership.

Regain clarity on your trajectory30 min · no commitment

The diagnostic isn't just a point of view. It produces a decision-making framework.

The work covers the entire e-commerce system, at a level of depth suited to your challenges. Depending on context, the diagnostic can cover business trajectory, offer structure, marketing priorities, conversion, operational dependencies, internal organization, governance, as well as trade-offs already made or deferred.
Diagnostic deliverables
  1. 01A structured read of the current situation
  2. 02Identification of priority tension points and blockers
  3. 03A clear ranking of the issues
  4. 04The key decisions to make in the short and medium term
  5. 05An executive-level readout, usable immediately
Reading the e-commerce system
Book a scoping call30 min · no commitment

A short format, structured and held from start to finish

01

Scoping

Alignment on context, stakes, objectives, and the stakeholders to involve.

02

Analysis

A cross-functional read of the e-commerce system, the data, the trade-offs, the organization, and key dependencies.

03

Perspective

Identifying the real knots, ranking the issues, and clarifying priorities and possible options.

04

Readout

A clear, structured, decision-oriented presentation, so leadership can decide what's next with more control.

The diagnostic is designed to be short, demanding, and actionable. It doesn't aim to produce more material. It aims to produce more clarity.

Schedule a confidential call30 min · no commitment

After the diagnostic, two paths are possible

Part of the diagnostic's value is that it doesn't presuppose the answer. Depending on the situation, what comes next is either a targeted 90-day strategic intervention, or ongoing fractional e-commerce leadership.

Executive readout
Most chosen after a diagnosticStep 2 · Taking action

Strategic Intervention

90 days to take back control, tackle the priority topics and put the whole organisation back on a clear growth path.

  • The most important business trade-offs are settled
  • Marketing, acquisition, conversion and operations are realigned
  • Responsibilities, priorities and indicators are clarified
  • Decisions are followed through to real implementation
90 daysAn intensive phase to unblock, structure and accelerate.Discuss your situationSee the acceleration plan
Step 3 · Taking the lead

Fractional E-commerce Leadership

3 to 12 months to have genuine senior e-commerce leadership, without immediately hiring an executive in-house.

  • E-commerce leadership clearly identified and fully owned
  • Continuous steering of growth, profitability and operations
  • Fast trade-offs between acquisition, conversion, CRM, offer and organisation
  • A trajectory held over time, with aligned and accountable teams
3 to 12 monthsSenior leadership embedded in your organisation, without hiring.Discuss your challengesExplore the leadership mandate

Still have questions?

Find detailed answers about my methodology, my commitments, and what you can concretely expect from working together.

FAQ – L.P Advisory

When the company needs to make structural decisions in a context that's become harder to read, more complex, or more demanding.

Generally leadership, the key stakeholders involved, and in some cases certain cross-functional teams.

No. It's just as relevant during phases of growth, transformation, reorganization, or preparation for scaling up.

The readout enables either autonomous execution, a more targeted intervention, or ongoing leadership if the situation warrants it.

No. It clarifies the situation, the priorities, and the decisions. Execution is then handled either by your teams or through a different service format.