An executive before a consultant.
I don't stop at advice. I take on a role, own the trade-offs and move forward with your teams.
I don't advise. I get involved.
My role: clarify, frame, steer.In crisis as much as in high growth.
I lived hypergrowth from the inside: an e-commerce business that went from €300K to over €60M in revenue, rolled out across 10 countries with more than 100 employees. One conviction stayed with me: growth and turnaround demand the same things. Clear decisions, a solid organization and constant stewardship.
Since then I've supported more than 25 companies through phases of acceleration, transformation or drift. The objective never changes: restore legibility, set the priorities and create the conditions for controlled execution.
How I operate
Structure the decision, align responsibilities and secure execution. Priorities are clear, trade-offs are owned and teams move in one direction. The objective: an organization able to perform sustainably, including when the pressure rises.
I clarify
I make what blocks decisions legible: conflicting priorities, confusing offers, misread numbers. Less fog. More decisions you can stand behind.
I frame
I put in place a solid, simple and realistic strategic framework: clear priorities, defined responsibilities and a decision-making system that holds up over time.
I steer
I take an active role in execution. I move forward with your teams, I prioritise, I settle trade-offs and I adjust. No advice from a distance: decisions that produce effects.